— PROJECT NAME
Brand partnerships
— ROLE
Creative direction
Art direction
— CONTRIBUTERS
Partnership leads and various
partnering creative agencies
Partnerships have been a part of Microsoft’s marketing efforts for many years. Our partnerships convey who we are and what we stand for, while encouraging exploration of Microsoft technology. By sharing real, technology-enabled journeys, we can make technology both relatable and inspiring.
This is just a snapshot of some of the brand partnership work that the team has done. Working alongside the partnership leads, as well as various creative agencies, we work through a needs assessment and expression plan. Some have long term multi-faceted campaigns, others simple marketing support. Each one is slightly different, but the collaborative team has made some incredible stories possible.
